Marketing Executive/ Manager, ASEAN

Job Level:  Professional
Location: 

KUALA LUMPUR, Federal Territory of Kuala Lumpur, MY

Area of Expertise:  Sales & Distribution
Unit:  Allianz Trade
Employing Entity:  Euler Hermes Malaysia - Kuala Lumpur
Job Type:  Full-Time
Remote Job:  Hybrid working
Employment Type:  Permanent
ID:  94352
Position Cluster: 

Allianz Trade embraces innovative technologies. We utilize Artificial Intelligence powered tools and encourage candidates with a basic understanding of commonly used platforms, as well as an awareness of best practices and the potential risks associated with AI in the workplace to apply.

The Marketing Manager is responsible for formulating and translating a market strategy into concrete actions and initiatives to achieve the commercial objectives in ASEAN  and contribute to the broader APAC marketing ambition.

 

Applicants with more experience will be considered for the Marketing Manager role.

 

Key Responsibilities

•    Steer marketing campaigns to generate business opportunities for the ASEAN markets
•    Support ASEAN Commercial team to develop and drive growth initiatives across multiple channels
•    Develop country-specific marketing strategy to support ASEAN Commercial Director, in alignment with APAC Region

•    Track content performance (organic traffic, engagement, lead impact) and optimize continuously

•    Provide research, data analysis and insights to support commercial planning, NPS and regional initiatives

•    Support marketing & communication activities, working closely with all Allianz entities to deliver the Allianz Trade proposition to the market

•    Lead, manage and execute all sales reporting & planning for both local management & regional / global requirements. 
•    Exposure to support CEO ASEAN for strategic projects


Key Requirements:

•    Minimum 5 years B2B experience in similar position

•    Excellent organizational and interpersonal skills
•    Proficiency in Microsoft Excel, Salesforce.com or similar CRM experience 
•    Experience in managing and analyzing large sets of data
•    Excellent writing and communication skills
•    The ability to adapt to changing pressures and workloads
•    Strong team player, able to convince without authority
•    Ability to translate technical or insurance concepts into clear, engaging content
•    Familiarity with digital content metrics such as SEO, engagement and conversion indicators
•    Experience in market planning in Insurance/financial services is a plus

 

#Singapore

#ASEAN

#LI-JL1

 

Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.

 

At Allianz, we stand for unity: we believe that a united world is a more prosperous world, and we are dedicated to consistently advocating for equal opportunities for all. And the foundation for this is our inclusive workplace, where people and performance both matter, and nurtures a culture grounded in integrity, fairness, inclusion and trust.

 

We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, social class, disability or sexual orientation, or any other characteristics protected under applicable local laws and regulations.

 

Join us. Let's care for tomorrow.

 

Headquartered in Paris, Allianz Trade is the global leader in trade credit insurance and a recognized specialist in the areas of surety, collections, structured trade credit and political risk, present in over 40 countries with 5,800 employees. In 2024, our revenues reached 3.8 billion euros, and we guaranteed 1,400 billion euros of trade transactions worldwide. With sustainability, collaboration, and inclusion at the heart of our values, our workplace culture has earned global recognition — demonstrated by our certification as a Great Place to Work and a Gold Medal from EcoVadis in 2025.​

 

Disclaimer: Allianz Trade is the trademark used to designate a range of services provided by Euler Hermes.