Assistant Manager, Segment Marketing

Looking for a career that allows you to take ownership of your work?

Responsible to support the development, management and successful execution of 3600 marketing and communication plans of the various customer segments and agent recruitment across all relevant channels to optimize brand and customer value. This includes working with multiple stakeholders and external partners to plan, develop and execute customer activation campaigns to meet campaign objectives.  

You'll be responsible for:

The job and responsibilities narrated below covers for both Allianz Life and Allianz General:

• To assist in the design and implementation of marketing and activation strategies for segment and recruitment marketing. 
• To support in implement the Go-To-Market strategies for new campaign/event launches, taking into consideration of market data, customer segment insights and distribution capabilities.
• Plan, monitor and optimise the communication plans across various platforms e.g. digital, social media, traditional to ensure the communication message reaches out to the right target audience at the right time.
• Create targeted campaigns with contents that are suited to the unique needs of the segments.
• Conduct post-campaign/events reviews to assess the effectiveness of the campaigns/events to help shape future marketing strategies.
• Collaborate with the Sales team and respective stakeholders in executing campaigns/events and prepare the sales tools to ensure that our distribution channel is equipped in the best possible way to deliver the business objective and target.
• Responsible in the management of the media and creative agencies to ensure efficient and effective business needs and expectations are met.
• Ensure programs and activities are executed within the approved budget to meet KPIs and timelines.
• To assist in the implementation and maintenance of Department and companywide operational and administrative processes and ensure compliance with governance requirements. 

Important to your success:

• Bachelor's  degree in Marketing/Communications/Business Management
• Minimum 5 years of experience in relevant field
• Good communication skills, proficiency in English, Mandarin, and Bahasa Malaysia.
• Strong teamwork and interpersonal skills with the ability to work collaboratively.
• High attention to detail and a commitment to delivering quality work.
• Proven ability to multitask and manage time effectively.
• Critical thinking and problem-solving abilities to drive innovative solutions.
• Advanced skills in Microsoft Excel, PowerPoint, and Canva.
• Familiar with the use of AI tools such as ChatGPT for tasks simplification

Disclaimer: Thank you for your interest in joining our team. Due to the high volume of applications we receive, we are unable to provide individual feedback to every applicant. If you do not hear from us within 14 days of submitting your application, please assume that you have not been selected for this position.

Important: All updates regarding your application status will be communicated via email. Please ensure you frequently check your email for updates and further instructions.

Note: Allianz will not accept any forward unsolicited resumes from any source to our employees email other than directly from a candidate. We will not be responsible for any fees and charges imposed.

Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.

We at Allianz believe in a diverse and inclusive workforce and are proud to be an equal opportunity employer. We encourage you to bring your whole self to work, no matter where you are from, what you look like, who you love or what you believe in.

We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, disability or sexual orientation.

Join Us. Let's care for tomorrow.